Privacy Policy

Lucid Lens Studio respects your privacy and takes the protection of personal information seriously.

This Privacy Policy explains what information we collect, why we use it, how long we keep it and the rights available to you under Irish and European data protection law.

In this policy, “Lucid Lens Studio”, “Lucid Lens”, “we”, “us” and “our” refer to the photography business operating through lucidlens.studio.

1. Who is responsible for your information?

Lucid Lens Studio is responsible for the personal information described in this policy.

For questions or requests relating to your information, contact:

Lucid Lens Studio Dublin, Ireland Email: zee@lucidlens.studio

2. Information we collect

The information we collect depends on how you interact with us.

Enquiries

When you contact us through the website, email, telephone or social media, we may collect:

• Your name
• Email address
• Telephone number
• Company or brand name
• Type of photography required
• Preferred date and location
• Approximate number of people involved
• Details about your project
• Information about how the photographs will be used
• Any other information you choose to provide

Please avoid including sensitive personal information in an initial enquiry unless it is necessary for the project.

Bookings and projects

When you request a quotation or book a photography service, we may also collect:

• Billing information
• Quotation and package details
• Contracts and booking records
• Payment and invoice records
• Shoot schedules
• Location and access information
• Names and contact details of relevant representatives
• Practical or accessibility requirements
• Image selections and editing instructions
• Communications relating to the project

Where payments are processed through a bank or payment provider, Lucid Lens Studio does not normally receive or store your full payment-card details.

Photographs

As part of providing photography services, we may create and store:

• Photographs containing identifiable individuals
• Preview and proof galleries
• Final edited photographs
• Image selections
• Retouching instructions
• Image filenames and technical information
• Permissions relating to photography or publication

Photographs in which a person can be identified may be personal data.

Website information

When you visit the website, limited technical information may be processed by our website-hosting or security providers, such as:

• Internet Protocol address
• Browser and device type
• Pages visited
• Date and time of access
• Referring website
• Website performance and security information

This information may be necessary to operate, protect and maintain the website.

Lucid Lens Studio does not currently use Google Analytics or advertising and behavioural-tracking cookies. If this changes, this policy and the website’s cookie controls will be updated where required.

3. How and why we use your information

We use personal information to:

• Respond to enquiries
• Understand your photography requirements
• Prepare quotations
• Arrange and confirm bookings
• Plan photography sessions
• Communicate with clients and project participants
• Provide photography services
• Create and deliver private galleries
• Process image selections and editing requests
• Deliver final photographs
• Manage contracts, booking fees, payments and invoices
• Maintain business, accounting and tax records
• Protect our website, galleries and business systems
• Respond to complaints or legal claims
• Comply with legal obligations
• Improve our services and client experience
• Use agreed photographs in our portfolio or promotional material

We will not sell your personal information.

4. Our legal reasons for using your information

Data protection law requires us to have a valid reason for using personal information.

Depending on the situation, we may rely on the following grounds.

Preparing or performing a contract

We use information to respond to your request, prepare a quotation, arrange a booking and provide the photography services you have commissioned.

Legal obligations

We may need to keep certain information for accounting, taxation or other legal requirements.

Legitimate interests

We may use information where reasonably necessary to operate and protect the business, provided that our interests are not overridden by your rights.

This may include:

• Maintaining client and project records
• Protecting our website and systems
• Preventing fraud or misuse
• Managing disputes
• Establishing or defending legal claims
• Improving our services

Consent

We may ask for your consent where appropriate, including for certain uses of identifiable photographs in our website, social media or portfolio.

Where we rely on consent, you may withdraw it at any time by contacting zee@lucidlens.studio. This will not affect anything lawfully done before consent was withdrawn.

5. Photography at workplaces and events

Where a company, organisation or event organiser commissions the photography, that client may also be responsible for informing employees, guests, attendees or other participants that photography will take place.

The commissioning client is responsible for ensuring that any notices, permissions or arrangements required for the photography are in place.

Depending on the type of event or workplace, people may be informed through:

• Advance communications
• Notices or signage
• Registration information
• Verbal announcements
• Reasonable photography opt-out arrangements

Anyone with concerns about being photographed should speak to the commissioning client, event organiser or photographer where reasonably possible.

6. Portfolio and promotional use

Lucid Lens Studio may ask to use selected photographs in:

• Our website
• Social media
• Printed or digital portfolios
• Proposals and presentations
• Other promotional material

Identifiable client photographs will only be used where this has been agreed with the client or where another appropriate legal basis applies.

Portfolio use will normally be addressed in the quotation, booking agreement or a separate permission.

We will not knowingly publish work that has been agreed as confidential.

Where portfolio use is based on consent, you may withdraw that consent by emailing zee@lucidlens.studio. We will stop future use where reasonably practicable.

Withdrawal may not make it possible to recall printed material already distributed or copies already lawfully shared by third parties.

The client’s licence to use delivered photographs does not automatically give Lucid Lens Studio permission to publish every photograph.

7. Photographs of children

Where children are photographed, the commissioning client, parent, guardian, school, club or event organiser is responsible for ensuring that any necessary permissions are in place.

Additional care will be taken when storing, delivering or publishing identifiable photographs of children.

Lucid Lens Studio does not knowingly collect personal information directly from children through the website.

8. Who we share information with

We may use trusted service providers to operate the business and deliver photography services.

Depending on the project, these may include providers of:

• Website hosting
• Business email
• Cloud storage and backup
• Private online galleries
• File delivery
• Payment processing
• Accounting services
• Website security

We may also share limited project information with an assistant, retoucher or other professional who is directly involved in providing the booked service.

Information may also be disclosed where:

• Required by law or a court
• Requested by a competent authority
• Necessary to establish or defend a legal claim
• Necessary to protect the rights, property or safety of Lucid Lens Studio or another person

We only share information that is reasonably necessary for the relevant purpose.

9. Information processed outside the EEA

Some of the service providers we use may process or store information outside Ireland or the European Economic Area.

Where this happens, we will take reasonable steps to use providers that apply appropriate safeguards recognised under data protection law.

10. How long we keep information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.

Our usual retention periods are:

• Unsuccessful or inactive enquiries: up to two years after the last meaningful contact
• Client communications and project records: generally up to seven years after the project
• Contracts, invoices and payment records: for the period required for accounting, taxation and legal purposes
• Working and unedited image files: for a limited production and backup period after final delivery
• Final delivered photographs: for a reasonable archive period
• Private galleries: for the period communicated when the gallery is delivered
• Portfolio photographs: while we have a valid reason or permission to use them
• Website security records: for as long as reasonably necessary to protect and troubleshoot the website

Information may be retained for longer where required by law or where necessary in connection with a complaint, dispute or legal claim.

Clients should download and securely back up their final photographs. Lucid Lens Studio does not guarantee permanent storage unless this has been agreed separately in writing.

11. How we protect your information

We use reasonable measures to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.

These measures may include:

• Password-protected accounts
• Access controls
• Encrypted website connections
• Secure cloud storage
• Restricted-access client galleries
• Software and security updates
• Backup procedures
• Limiting access to people who need the information

No internet or storage system can be guaranteed to be completely secure.

12. Your rights

Depending on the circumstances, you may have the right to:

• Request a copy of the personal information we hold about you
• Ask us to correct inaccurate or incomplete information
• Ask us to delete certain information
• Ask us to restrict how certain information is used
• Object to certain uses of your information
• Withdraw consent where processing is based on consent
• Request certain information in a portable format

These rights are not absolute. We may sometimes need to retain information because of legal obligations, contractual records, the rights of other people or the need to establish or defend a legal claim.

To exercise your rights, email zee@lucidlens.studio.

We may need to confirm your identity before completing a request.

13. Complaints

Please contact us first if you have concerns about how your information has been handled.

You also have the right to make a complaint to the Irish Data Protection Commission.

14. External websites

Our website may contain links to external websites or social media platforms.

Lucid Lens Studio is not responsible for the privacy practices of those third parties. You should review their privacy information before providing personal information to them.

15. Changes to this policy

We may update this Privacy Policy when our services, website, service providers or legal obligations change.

The latest version will be published on this page with an updated date.

16. Contact

For privacy questions, requests or concerns, contact:

Lucid Lens Studio Dublin, Ireland Email: zee@lucidlens.studio